News

Insights and trends in climate intelligence and sustainability.

24 articles found

You Have Emissions Data. So Why Can't You Act on It? The Measurement-to-Action Gap in Carbon Accounting

Most companies now measure emissions, but many still cannot translate carbon data into sourcing, supplier, or financial decisions. The article explains why spend-based averages, disconnected operational data, and poor business-context translation create a measurement-to-action gap — and how activity-based, invoice- and BOM-level carbon accounting can reveal actionable hotspots.

Fry

Aug 11, 2026

Procurement7 min read

Carbon Data Is Becoming a Standard Line on the Spec Sheet — Is Yours Ready?

Carbon and circularity data are moving from sustainability reports into RFPs, tenders, and supplier spec sheets. B2B suppliers that lack structured, current product carbon data risk losing deals as buyers, regulators, and AI-enabled procurement workflows increasingly require verified emissions information.

Fry

Aug 9, 2026

Sustainable supply chain7 min read

Why Sustainability Advisory Services Fail in Supply Chains — And What Actually Works

After a decade of sustainability strategies, roadmaps, and advisory engagements, supply chain emissions remain largely unmanaged at scale. Research from CEPR, MIT, and CDP explains why advisory services struggle to deliver outcomes—and why measurement-first approaches are the path to scalable, verifiable results.

Fry

Jul 1, 2026

Supply chain emissions8 min read

Why Companies Struggle With Supply Chain Sustainability: The 2026 Data

Despite 62% of supply chain leaders calling ESG a top priority, only 19% have it integrated into business processes. The latest research from 2024, 2025 and 2026 identifies the root causes: supplier data gaps, cost barriers, engagement challenges, regulatory complexity, and governance failures—and shows what separates companies making real progress.

Fry

Jun 12, 2026

Carbon footprint measurement7 min read

Why Carbon Footprint Tracking in Supply Chains Is Unreliable — And What to Do About It

Current carbon footprint tracking methods in supply chains are far less reliable than most businesses realise. Spend-based accounting overstates emissions by up to 557%, commercial datasets show correlations as low as 1% between providers, and 70% of companies lack the supplier data needed to move beyond proxies. This guide explains why measurement fails—and how activity-based approaches fix it.

Fry

Jun 11, 2026

Scope 38 min read

Invoice-Level or Exposed: Singapore's Scope 3 Deadline Is Here and Most Advisory Firms Aren't Ready

Singapore's 30 largest listed companies face mandatory Scope 3 disclosure starting this financial year. The advisory firms that capture the opportunity are those that have already resolved the data infrastructure question. Most haven't.

Daren Hensley

May 5, 2026

Sustainability7 min read

From Ambition to Action: The Pragmatic Era of Sustainability in 2025

The UN Global Compact's 2025 CEO Study exposes a critical gap: 99% commit to sustainability, but only 27% track Scope 3 emissions. AI-powered platforms now deliver automated, auditable carbon intelligence with blockchain assurance—transforming ESG from compliance burden to competitive advantage.

Andreas Wiesmueller

Oct 15, 2025

AI8 min read

The Hidden Power of Historical Carbon Benchmarking

Discover how AI-powered invoice analysis unlocks decades of carbon footprint data. Simple AI transforms your historical invoices into defensible sustainability claims, continuously updated with the latest climate science for true apples-to-apples comparisons across years.

Fry

Oct 10, 2025

Supply chain3 min read

Scope 3 is where leadership will be decided

Scope 3 is where climate leadership will be decided. Most firms still rely on weak estimates, but the Simple platform turns existing business data into accurate, supplier-specific CO2e insights. No surveys, no spreadsheets, just clarity that turns compliance into competitive edge.

Mattias Brodendal

Sep 26, 2025

Carbon9 min read

Why Most Sustainable Brands Fail: The Hidden Supply Chain Crisis

Despite growing demand for eco-friendly products, 98% of sustainable brands fail due to supply chain invisibility hiding 90% of emissions. AI-powered carbon tracking now enables precise supplier transparency, cost-carbon optimisation, and regulatory compliance—transforming sustainability promises into measurable results.

Fry

Sep 12, 2025

Emissions data5 min read

Is your climate data credible, or just creative? How to avoid the Greenwashing trap

Credible climate data is now a baseline expectation. This article explains why real-time, activity-based emissions tracking and 100 % data coverage are essential for ESG reporting, Scope 3 management and avoiding reputational risk.

Mattias Brodendal

Sep 9, 2025

Climate4 min read

Is accurate climate data a business necessity or should we keep waiting for politics to catch up?

Real-time climate data has evolved from a regulatory requirement to a strategic business necessity. Companies can't afford to wait for policy to catch up—accurate emissions tracking drives better decisions, reduces costs, and transforms sustainability from compliance to competitive advantage.

Mattias Brodendal

Aug 27, 2025

Climate3 min read

From partial focus to full insight: Rethinking climate intelligence

Effective climate intelligence requires complete visibility across all operations, not just selective reporting. Green Effort's platform automatically converts existing business data into actionable CO2e insights, enabling real-time materiality analysis and strategic decision-making beyond compliance.

Mattias Brodendal

Jul 23, 2025

AI3 min read

AI-Driven sustainability teams: What the future of climate work looks like

AI transforms sustainability from data collection to strategic leadership. By automating emissions tracking and providing real-time climate intelligence, AI empowers teams to focus on impact—integrating carbon insights into procurement, finance, and core business strategy.

Mattias Brodendal

Jun 24, 2025

Reporting4 min read

Why carbon accounting is becoming a C-Suite priority

Carbon accounting has evolved from a compliance exercise to a strategic C-suite priority. Real-time emissions data now drives business value—winning contracts, cutting costs, and differentiating products. Leading companies integrate carbon metrics into financial systems for competitive advantage.

Mattias Brodendal

May 11, 2025

Climate3 min read

Product Carbon Footprints: Premium Service or New Standard?

Product Carbon Footprints have evolved from expensive extras to competitive necessities. With automation making PCFs accessible across entire product catalogs, companies can now provide detailed emissions data that buyers increasingly expect—transforming carbon transparency from premium to standard.

Mattias Brodendal

May 5, 2025

Carbon2 min read

From blind spots to breakthroughs: Why complete climate data matters

Comprehensive climate data is essential for effective sustainability. Without 100% emissions visibility, companies miss opportunities to reduce their environmental impact. Today's AI-powered platforms like Green Effort eliminate manual effort, enabling complete tracking across all operations and supply chains.

Mattias Brodendal

Apr 29, 2025

LCA4 min read

Working in the Past vs. Working in Real Time: A Turning Point for Climate Accountability

Traditional sustainability reporting relies on outdated data, hampering effective action. Real-time climate intelligence transforms this paradigm by connecting directly to operational data, enabling immediate insights and proactive decision-making aligned with sustainability goals year-round.

Mattias Brodendal

Apr 21, 2025

Climate4 min read

Stop the Clock? The climate won’t wait

The EU's OMNIBUS proposal to delay climate reporting requirements undermines urgent action. While positioned as business relief, it ignores modern solutions that make reporting efficient and affordable. Climate change won't pause—separating climate from other CSRD elements is essential.

Mattias Brodendal

Apr 11, 2025

Carbon5 min read

Carbon Accounting Needs a Reality Check: Activity-based vs Spend-based data

Spend-based carbon calculations introduce dangerous inaccuracies through price fluctuations, supplier differences, and geographic variations. Activity-based data—recommended by the GHG Protocol—captures actual business operations. Modern AI platforms now make 100% activity-based reporting accessible and efficient.

Mattias Brodendal

Apr 8, 2025

Carbon7 min read

Connecting Climate Insights to Financial Data: The Future of Sustainable Business

By connecting CO2e data to financial transactions, businesses gain precise emissions visibility at unprecedented granularity. This AI-powered approach transforms invoices into actionable climate intelligence, enabling strategic decision-making that aligns sustainability with financial performance.

Mattias Brodendal

Apr 1, 2025

Sustainability3 min read

Sustainability: A Company-Wide Imperative Reimagined with AI-Driven Carbon Intelligence

Modern sustainability requires company-wide integration rather than siloed approaches. AI-driven carbon intelligence transforms financial data into actionable insights across procurement, marketing, and finance—automating emissions tracking with 89% higher accuracy than traditional methods.

Mattias Brodendal

Mar 28, 2025

Carbon7 min read

Overcoming Data Collection Challenges in Carbon Accounting

Traditional carbon accounting struggles with fragmented data collection across organizational silos. AI-powered solutions like Green Effort eliminate manual processes, processing 100% of transactions to deliver precise, activity-based emissions data that enables strategic sustainability decisions.

Mattias Brodendal

Mar 27, 2025

AI3 min read

The Story Behind Simple.

We founded simple. to solve the critical gap in carbon accounting—transforming complex sustainability reporting into an accessible process. By converting existing financial data into precise emissions metrics, we help companies achieve compliance without building new expertise.

Fry

Mar 12, 2025